New report: E-commerce market increasingly international
European e-commerce is continuing to grow, and consumers are becoming increasingly mature in their purchasing behavior.
This is shown by the fact that more and more Europeans regularly shop online and spend a higher average amount than before. One clear sign is that the commerce between countries, both within and outside Europe, is growing very rapidly. E-commerce from abroad creates new opportunities that give consumers access to a wider range of products, more brands, better offers and lower prices. This trend constitutes major opportunities for e-commerce companies that wish to establish themselves in Europe.
Read the complete report: E-commerce in Europe 2015