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Information about cookies

What is a cookie?

A cookie is a text file placed on your computer or other IT equipment.

A cookie enables recognition of your computer and the collection of information on what websites and functions have been visited. It helps maintain your settings when you are navigating a website or return to the same website at a later point. Cookies are sometimes used to collect information which is considered personal data, such as your IP address and information related to the IP address, but no information directly related to you as an individual. Cookies are used by practically all websites and the website/Digital Channel is often dependent on cookies to function.

Cookies are either deleted automatically when the user turns off its web browser (so-called “session cookies”), or are stored on the user’s computer to facilitate future visits on the website (so-called “permanent cookies”). Permanent cookies should also be deleted, either automatically or after a certain period.

Cookies in PostNord’s digital channels

PostNord’s Digital Channels uses cookies for several reasons related to functionality, analysis and marketing. We primarily use cookies to gather statistics on the users’ visits and to improve your user experience, e.g. so that your preferences are saved, but we also use cookies for certain types of marketing. 

Cookies used at

Google Analytics
First-party cookie

Name and persistence
__ga, 2 years
__gat, 1 minute
__gid, 24 hours
__gac, 90 days
__utma, 2 years
__utmz, 6 months
__utmb, 30 minutes

Data that is stored
These cookies store information about how the user uses, including the number of pages displayed, where the visitor comes from and the number of visits.

These cookies are tools for analyzing visitor behavior on the site in order to enhance user experience and ensure site functionality.

Is information transferred to a third party?
The information in this cookie, including your IP address, is transferred to Google only for the purpose of providing services to PostNord linked to the site.  PostNord has no direct access to these IP numbers. Google does not transfer this information to third parties, except in cases where this is required by mandatory law or when third parties process the information on behalf of Google. Read more about all cookies from Google Analytics.

First-party cookie

Name and persistence

  • Uuid – 13 months
  • HRL8 – 1 month
  • Mt_misc – 1 month
  • Uuidc – 1 month
  • Mt_mop – 1 month
  • Bs_mop_u3s – session end
  • Bs_mop – session end

MediaMath is a global provider of digital advertising media and data management technology. MediaMath’s proprietary TerminalOne™ platform (the "Platform") activates data, automates execution, and optimizes advertising interactions across addressable media — delivering greater performance, transparency, and control to marketers and a better experience to consumers.

This Website uses technologies such as cookies, pixels, and scripts, which are placed by MediaMath and our affiliates, partners, and other service providers (e.g., video providers and email service providers). These technologies collect information to improve the functionality of our Website, analyze trends, administer the Website, track a visitor’s movements around the Website and to gather information about our Website visitors as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.

For marketing  15.2.-1.5.2019
Retargeting: Collects information about site visitors to target advertising.

Conversion: The Conversion Point is a "Form Filled" form is located at The target is measured by how many of the visitors on the site have completed the form during the campaign.

Following cookies are set:

  • acceptcookies
  • _ga
  • _ga
  • .EPiForm_BID
  • .EPiForm_VisitorIdentifier
  • EPiForm_9aa595c6-90a8-4914-9e65-7b86376e0b2b_c03c3c51-8f25-4c52-853f-f32b81e936f8
  • _gid
  • _gat_UA-23336661-7
  • _gid